Digital Content - The Warehouse Ltd - Winter 24
For the Winter 23 collection, I created digital video content to highlight new homewares ranges at The Warehouse Limited. Every product featured in these videos was also designed by me, allowing the storytelling to be directly connected to the design process.
The content showcased seasonal styling, key products, and trend-led elements, positioning the collection as both affordable and aspirational. Visuals combined styled room setups with close-up product highlights, giving customers inspiration for how to bring the range into their own homes.
The campaign achieved a reach of 147K across Meta platforms, building awareness for the new season launch and driving strong engagement from The Warehouse audience. The combination of design-led products and engaging video content helped capture attention, spotlight trends, and reinforce The Warehouse as a destination for accessible homewares.